To launch the Tanquerays new flavour Pardiso Diageo approached us to create a vibrant set of designs to roll out in the shopper environent . With no available photography and the brand world still being developed, the client was very particular about the desired look and feel especially the glassware that would showcase the serve. As there were no pre-existing assets to work with, we had to meticulously craft a photoshopped serve that would become the foundation for the entire POS rollout.